Internet advertising is the most rapidly growing of all media, and can prove to be very cost-effective.
- Internet advertising is reasonably priced. Compared to other advertising media, internet advertising is still in its infancy, so rates are affordable for most businesses.
- Millions of people are online both at work and at home. And more business is being conducted online today than ever before.
- Your local commercial will be placed among national advertisers, thereby creating a sense of magnitude for your company.
- Internet advertising can be bought for specific demographics and psychographics. For example, if you are targeting young people, you may want to have a presence on radio station or soft-drink websites. If you own a store targeting male consumers, you may want to be on sports websites. Your ad
can change based on the time of day or the location of the person viewing the ad.
- On-line advertising enables a consumer to purchase an item or service immediately, thus increasing revenue for the advertiser.
- Websites are interactive and make a personal connection with users through couponing, special offers, and questionnaires.
- It is very difficult to ignore online advertising. If you place an ad on an inside page of a website, that commercial will air before your connection to that page is made.
Is the website monitored with adequate frequency and updated information? Is the information provided simple and easy to remember? Have we included audio or video? At Nartak, we find was to amplify the delivery and improve web results.